1. How can human traffic be a metaphor for the Effects Model and the Gratifications Model of media?
Human Traffic could be considered a metaphor for the Effects Model, due to the theory implying that the mass media as a direct, immediate and powerful effect on the audience. From a previous discussion on does Human Traffic glorify drugs, I came to the conclusion that it was dependable on the person and how impressionable the person is, in whether they take drugs. The film shows a group of friends as the go to clubs, take drugs and have a good time. The drugs are shown to have a strong effect and immediate effects. This according to the Effects Model dupes and dopes the audience into believe that taking drugs will cause the audience to have better time when they are out.
The gratifications model suggests that the audience actively seeks out media, they are typically seeking it in order to gratify a need. This suggests that the people who seek out, i.e. View the video are trying to gratify the need that they have to take drugs suggesting that the people only want to watch the film so that they can understand the effects of drugs.
2.What is your opinion of how you think media will be dealt with you by law in the future?
From the reading multiple articles on how people have died or killed due to playing a video game for a long period of time. I believe that the law will have to become stricter in the amount of game usage that is allowed so that people cant die from a lack of sleep. This may even result to games being band altogether so that things can’t be taken out of hand as it what happened in 2010 when a 18 year old boy choked a 16 year old girl to death over a dungeons and dragons online game.
Well done, Richard.
ReplyDelete"It was dependable on the person and how impressionable the person is, in whether they take drugs" Remember Cantril (1947) who said that some people lack a 'critical ability' and cannot determine fact from fiction. How is it a metaphor? Do youth cultures 'consume' media to change the way they feel or alter the person who they are?